Vinnic aka Vinnie; 016

No, it's not "Vinnie" batteries, as I first thought and named these images... it's actually "Vinnic", the name of a Chinese battery manufacturer since 1980. For some reason when I grabbed this example from out of the battery recycling bin in my local WH Smiths, i'd been chuckling to myself about the name... until I realised my mistake.

Vinnic, aka Chung Pak or "CP" was originally set up by a group and only had a total of 7 staff in their 3,000 square feet factory based at Yau Tong Bay.

Vinnic 1

Chung Pak use an evergreen tree design to acknowledge its pioneer status in the industry as to the importance and the commitment it makes to environmentally friendly production over the past 30-odd  years. Originally,  the company specialized in producing button cell batteries, making around 1 to 2 million pieces per month. As they grew into other markets over the years, they now employ over 2500 staff across China.

Chung Pak strives to be a green enterprise and has the slogan "Green Power for a Better Environment". They now boast sales in over 21 cities worldwide.

Vinnic 2

I think the real reason I like this Vinnic so much is their website design and choice of graphics; who couldn't like their "Power Ranger"-inspired Positive Power "Vinnic Man" character;

Vinnic Branding 1

You can tell he's a man with a lot of "high voltage" in his pants...

I suppose it's somewhat ironic that they themselves suffer from companies trying to "jump on" their name and branding by releasing copycat batteries, using names like"Vimic", "Vimie", "Vinhie" and "FA vinniG", "Viririi0", "Vinlec", "Vihlec", "Vlnhie" which as Vinnic themselves state "...are strikingly similar, if not identical, to the company and trademark and / or packaging on our battery products" and yet here they are re-using a very recognisable image for their own branding...